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SMART BLAST

MARKETING INFORMATICS WEEKLY EMAIL

 

Are you 100% satisfied that your marketing is as effective as it can be? Check out Smart Blast. We can help.

The Mi Smart Blast is a weekly email distributed to a targeted list of recipients. In it you’ll find tips, tricks, some secrets behind Mi and how you can make your direct marketing program smarter. Check out the archive for past issues and sign up!

Smart Blast Archive

Babies and Puppies: Part 1VOL 4 NO 5NEW!
Making your DM greener may actually save you someVOL 4 NO 4 
Tell me what to doVOL 4 NO 3 
What's the difference?VOL 4 NO 2 
Celebrate the holidays year-roundVOL 4 NO 1 
Insert pizzazz hereVOL 3 NO 12 
America’s Most TrustedVOL 3 NO 11 
A little change can make a big differenceVOL 3 NO 10 
Send me a postcard from a faraway landVOL 3 NO 9 
When an old workhorse can get you to the starting gateVOL 3 NO 8 
Remember those Ps and Qs?VOL 3 NO 7 
There is more to measurement than ROIVOL 3 NO 6 
Work on your pitch and you might hit a home runVOL 3 NO 5 
Is your direct marketing effort going for the green or going for the gold?VOL 3 NO 4 
Predicting response rates requires more than just a crystal ballVOL 3 NO 3 
The secret life of business reply mailVOL 3 NO 2 
Know them and nurture them. Or know them and sell them.VOL 3 NO 1 
Is your customer’s walk to the mailbox still a daily highlight?VOL 2 NO 12 
When free isn’t cheapVOL 2 NO 11 
Going once... Going twice... Sold to the bidder with the best relationship skillsVOL 2 NO 10 
Don’t let March Madness derail your marketing objectivesVOL 2 NO 9 
Let business intelligence supercharge your marketingVOL 2 NO 8 
Going postal is not a solution ...VOL 2 NO 7 
The biggest dirty little secret in copy: candorVOL 2 NO 6 
Breaking News: Company’s marketing plan actually workedVOL 2 NO 5 
How opposites attract your customers.VOL 2 NO 4 
Designed to succeedVOL 2 NO 3 
What’s a nice prospect like you doing in a place like this?VOL 2 NO 2 
Put Your Advertising Dollars To WorkVOL 2 NO 1 
Mi’s gift to you: Information, of course.VOL 1 NO 5 
Using direct mail to drive web trafficVOL 1 NO 4 
information@work.™VOL 1 NO 3 
Traditional “Interruptive” Advertising vs. Direct MailVOL 1 NO 2 
Make your marketing smarterVOL 1 NO 1 


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